Philadelphia Suburban Development Corp. has put up for sale what is considered one of the largest development sites along South Broad Street.
The 3.46-acre parcel at 3200 S. Broad St. sits near FDR Park, across from the Wells Fargo Center and the new Live! Casino & Hotel. It is also in proximity to the South Quarter Crossing project, which involves the redevelopment of two retail centers into a 1-million-square-foot mixed-use community.
Zoned for residential use, the property is being marketed to local, regional and national builders, said Ken Wellar of Rittenhouse Realty Advisors, who has the listing.
“We do think there is a lack of product and higher-end product down there,” Wellar said. “There is such demand for homes.”
Additional residential at the far end of South Broad Street would be consistent with a growing trend of development happening near entertainment and arena districts as people consider them as amenities. In many cases, property values can rise as a result of being close to a stadium and the other ancillary uses that come with them.
Stadium districts across the United States are increasingly incorporating more mixed-use development with the addition of residential, retail, restaurants, hotels and outdoor spaces. These efforts attempt to create a neighborhood around these sports facilities and help finance stadiums by establishing other generators of revenue beyond ticket and event sales.
A recent example in Philadelphia came last year when the 76ers proposed a new basketball arena for Penn’s Landing. In addition to the stadium, plans included apartments, a new school, retail and commercial space as well as two museums.
Philadelphia’s stadium district has not ventured much beyond the sports facilities, the Live! Casino & Hotel, and the Xfinity Live! bar and restaurant.
“From 20,000 feet, it’s important to look at this perspective,” said Mark R. Nicoletti, president and CEO of PSDC. “With most new development on hold in many large cities, strong well-capitalized developers can pick and choose the best opportunities. This flight to quality is especially driving interest in sports and entertainment districts and getting our site national attention. That said, the record-high crime rates in Philly are also driving home buyers towards a flight to safety. Packer Park is probably the safest neighborhood in the city and might be the best example of a community working with their police district to proactively control crime.”
No price has been set for the property. PSDC paid $2.4 million for the site in 2001, according to Philadelphia property records.
This is just one of several properties that PSDC is trying to unload. The company put up for sale last January essentially all of its Philadelphia real estate, which totals 2 million square feet across 100 different buildings in Philadelphia. The company has said it intends to put the funds it reaps from those sales into new development in Malvern, Lansdale and Warrington.
*Article courtesy of Philadelphia Business Journal
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